Ben Rogers
President, Client Services
Ben Rogers is President, Client Services and brings over 25 years of experience in insights, brand, and marketing strategy, At GBK, Ben oversees all aspects of the client services function, working closely with the team to expand capabilities, strengthen client relationships, and drive growth.
Prior to joining GBK, Rogers spent seven years as President at NRG, where he built a highly successful marketing insights business focused on the technology sector. During his tenure, he expanded NRG’s client portfolio across enterprise/IT, streaming, gaming, and media, among other categories, helping to modernize the firm’s offering and drive sustained growth in a rapidly changing market.
Before NRG, Rogers spent nearly a decade in senior leadership roles at Ipsos, where he oversaw regional operations across the technology, media, and advertising sectors and was instrumental in scaling Ipsos’ West Coast business and driving global research programs for some of the world’s leading tech brands. Rogers joined Ipsos in 2012 with the company’s acquisition of Synovate, where he had been SVP of Technology and Telecoms leading the Microsoft relationship globally. Before that, he led various teams on technology accounts for Kantar/TNS Global and also worked for research firms GfK and NOP World.