We’ve been in your shoes.
Our partners and consultants have decades of real-world corporate experience. We focus on practical and actionable solutions to real issues. Our academic advisors hail from Wharton, Kellogg, Harvard, NYU and other leading universities.
the GBK collective team
Professor Eric Bradlow
GBK Co-Founder and Vice Dean of AI and Analytics, The Wharton School
Courtney Barton
Vice President, Research & Insights
Samuel Botts
Senior Consultant
Luke Brodbeck
Vice President, Research & Insights
Amelia Colón
Senior Vice President, Research & Insights
Mark Connolly
Non-Executive Director, GBK Collective Europe
Nick Costanza
Senior Director, Research & Insights
Anna Culp
Research Manager, Research & Insights
Rob Da Silva
Executive Vice President, Research & Insights
Professor Marco Di Maggio
Full Professor of Finance, Imperial College Business School, University College London
Mary Frazer
Senior Director, Strategic Insights
Sabrina Godbout
Vice President, Research & Insights
Jon Greenwood
CEO & Co-Founder
Scott Haiges
Co-Founder, GBK Collective
Professor Dominique M. Hanssens
Distinguished Research Professor of Marketing UCLA Anderson School of Management
Tom Hickey
Senior Consultant
Erica Huber
Senior Manager, Research & Insights
Brandon Isaac
Senior Director, Research & Insights
Kevin Lane Keller
E. B. Osborn Professor of Marketing at the Tuck School of Business at Dartmouth College
Jeremy Korst
Partner
Tammy Lau
Senior Vice President, Research & Insights
Professor Blake McShane
Associate Professor of Marketing at Northwestern University's Kellogg School of Management
Patrick Moriarty
Senior Vice President, Analytics
Melanie Oltmann
Senior Vice President, Qualitative Practice Lead
Jared Piraneo
Executive Vice President, AI Strategy
Justin M. Rao, Ph.D.
Senior Consultant
Professor Americus Reed, II
The Whitney M. Young, Jr. Associate Professor of Marketing at the Wharton School
Neelam Rawat
Research Manager, Research & Insights
Ben Rogers
President, Client Services
Saurabh Shukla
Senior Research Manager, Research & Insights
Brian Smith
Executive Vice President, Research & Insights
Jann Schwarz
Founder and Global Head, The B2B Institute
Josh Spector
Chief Operating Officer
Rebecca Szew
Chief Client Officer
Adam Turner
Vice President, Marketing Science
Rachel Wilder Hoffman
Senior Research Manager, Research & Insights
Professor Russell S. Winer
Professor of Marketing at the Stern School of Business, New York University
Lisa Van Pelt
Senior Director, Research & Insights
Dan Yavorsky
Senior Vice President, Analytics